Domain Names, How Do They Work?

Many web hosting companies now include a domain name in their hosting package. This makes it seem like domain names are equivalent to websites running on them. These are two different services.
A website doesn’t technically have to have a domain name. That being said, you’d be much better off if you register a domain name for it.

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WooCommerce – The Best eCommerce Platform for WordPress.

With the rise of the internet and online shopping, more people than ever before are starting their own online business. If you run a WordPress blog/website you can easily Transform it into an online store with WooCommerce.
WooCommerce is an open source e-commerce plugin for WordPress. It is designed for small to large-sized online merchants using WordPress. Launched on September 27, 2011, the plugin quickly became popular for its simplicity to install and customize and free base product. With 30,510,940 downloads, WooCommerce powers over 28% of all online stores.

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Plugins to add extra features and functionality

WordPress works just fine on its own, but you need plugins if you want to add extra features and functionality. Choosing the right plugins can play a large role in its success.
Is it possible to install too many plugins? And if so, how many is too many? What kind of harm, if any, can an excessive plugin addiction cause to your website? How should you go about choosing the right types of plugins for your site?

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SSL certificate and SEO

The benefit of using an SSL certificate is that it offers encrypted protection during the online transfer of sensitive information. In addition to the security offered by HTTPS  there are additional SEO benefits for marketers to take advantage of. The advice is this: Make the switch to HTTPS  is reasonable for your business. Security and trust add to the small ranking gains, making it worth the effort if you can.

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Website redesign

For a website redesign (or realign) to be effective, it must stem from the understanding of what does and what doesn’t work on the current website, and how user needs have changed since the last redesign. In most cases, it is sufficient to make minor changes in the user interface.
You might probably need to consider website resigned if…

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WordPress courses online.

WordPress is a free and open-source content management system (CMS) based on PHP and MySQL. WordPress’ amazing CMS is only part of the picture. Unlike some other platforms (like Squarespace and Wix) where necessities like hosting are built in to the total cost of using their service, WordPress focuses solely on doing what it does best – operating as a content management system. This means that, if you want to build a website on WordPress, there will be some inevitable third party costs associated with getting your site up and running.

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Local SEO

It is important for your website to appear in Google Maps because you want people to be able to find your contact details. Perhaps people already know your business, but don’t know the phone number. If you set up your website right, this location data can easily be found through search engines.
More importantly, people often do not know your business yet and are searching globally for general terms like “pizza”, “lawyer” or “broker in New York”. Google search engine results pages (SERPs) often display local maps listings based on users’ location and keyword search. That is why it’s of great importance that your business is listed there!

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Yoast SEO Plugin set up and features.

There’s one thing you may have been doing correctly from the start: blogging. Blogging is great, but blogging with properly set up SEO plugin can bring more truffic to your website.
So probably you heard that WordPress SEO by Yoast is a best free SEO plugin for WordPress. Most of our clients come to us with the Yoast SEO plugins installed and now all is left to do is to set it up properly.

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Tools to automate your business

Selecting the best business management tools for your small business becomes super-complex when you add in one factor: integration. You see, management tools are supposed to automate tasks and save you time however, making your mix of solutions work together can suck that time right back up and turn all your effort into a wash.

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Responsive website

Responsive website design is not just about mobile. Responsive design is about being able to access a website that can be viewed from any device, with any size screen.
Why should your website be mobile responsive?
Simply because that’s where your audience is. The Web is becoming more accessible by portable and wireless devices.

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The Importance of a Great Website Design

The visual language of a website design impresses a visitor far beyond their first glimpse. The design of your website is more important for conversions than you can image. You can implement any conversion boosting tactic in the world, but it will work 100% more efficient if you have modern web design. Design is a great converting tool. Design is marketing. Design is your product and how it works.

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Google + business local page

Google local page is everything for local business where users can place recommendations, publish their own photos and reviews, view a business’ Google Plus page with posts and other useful information. Google Maps marketing is one of the most powerful tools small businesses can use to bring in more customers.
A Google local Page connects to your website, your YouTube channel, Google Analytics, Webmaster Tools, Local Search (for local businesses), Gmail. Sometimes you don’t even know that Google + page already exists. Google might have automatically created Google + page when you set up YouTube channel or based on information from an old Google Places page or from references to your business found on 3rd party websites.

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All-In-One Small Business Marketing Solution

More small businesses are willing to outsource tasks these days because technology is advancing at an increased rate, and it is becoming hard to adopt to the new trends.  Outsourcing is easy and most of the time it is not a problem to find extremely qualified professionals such as marketing specialists, graphic designers, consultants, IT specialists, programmers, web designers, SEO experts. On the other hand, it becomes difficult to manage people and most importantly  you risk to losing control of your business.

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WordPress

WordPress started as just a blogging system, but has evolved to be used as a full content management system and so much more, through the thousands of plugins, widgets and themes, and this platform is limited only by your imagination.

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