Why people prefer shopping online?
More people say they prefer online shopping over conventional shopping these days. One can get several brands and products from different sellers at one place. You can get in on the latest international trends without spending money on travel; you can shop from retailers in other parts of the country or even the world without being limited by geographic area.
Online shops make comparison and research of products and prices possible. Online stores also give you the ability to share information and reviews with other shoppers who have firsthand experience with a product or retailer. Many online shops offer discount coupons and rebates.
Conclusion: you actually saves money and time when shopping online.
You want to sell your products online?
For most small independent handicraft makers, often the obvious choice is to set up shop at Etsy. But yo must know that while Etsy is a great launching site, you wont have any control over your shop. Instead of direct contact via email with your customers you will have Etsy messages. When you are on the Etsy platform, you’re renting. You don’t have ultimate control over your website. Etsy can “evict” you at any time, and you have to pay a premium for rent. You don’t have freedom over your website design and functions.
Why to move your Etsy shop to Shopify?
If you are selling on Etsy and paying for hosting, you could be running your own ecommerce site on Shopify, for not much more (if any) AND you would be building your business on your own website. That is a game-changer!
You build your business on your own domain. You OWN your own future!
On your own website, you control the design, the overall look and feel of the site. This allows you to extend your brand identity to your website for a memorable customer experience.
Rather than visiting Etsy (and potentially clicking to visit another shop) customers will return to visit YOU!
By setting up a professional website you are in a better position to reach out to potential customers, press and wholesale clients.
You don’t need to rely on Etsy to send your traffic, nor worry that if they adjust their algorithm, all your sales will dry up.