SSL certificate and SEO
The benefit of using an SSL certificate is that it offers encrypted protection during the online transfer of sensitive information. In addition to the security offered by HTTPS there are additional SEO benefits for marketers to take advantage of. The advice is this: Make the switch to HTTPS is reasonable for your business. Security and trust add to the small ranking gains, making it worth the effort if you can.
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Web Fonts
Google fonts are amazing free resource for web designers. Good news is that most of the advanced WordPress themes support quite a few fonts from Google automatically. Google Fonts library can be filtered by specific categories and font characteristics. It can be overwhelming filtering through so many of the free fonts. Here is a mall selection of Google Fonts that you can implement into your websites and more…
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Website redesign
For a website redesign (or realign) to be effective, it must stem from the understanding of what does and what doesn’t work on the current website, and how user needs have changed since the last redesign. In most cases, it is sufficient to make minor changes in the user interface. You might probably need to consider website resigned if...
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WordPress courses online.
WordPress is a free and open-source content management system (CMS). The popular content management system as WordPress is easy to learn and supports full customization. That means that just about anyone can learn to use WordPress. Whether you’re a beginner or a guru, you can create professional, functional and profitable websites using this amazing CMS. From a simple blog to a fully managed e-commerce site WordPress open-source platform can do it all. We created a list of WP courses to help you learn to Build Wordpress Websites and Blogs from Scratch .
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Local SEO
Local SEO is increasingly important to businesses with a physical location, especially small businesses. Google search engine results pages (SERPs) often display local maps listings based on users’ location and keyword search. That is why it’s of great importance that your business is listed there! The first thing you have to do to get your website in Google Maps is to have a physical location for your business...
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Yoast SEO Plugin set up and features.
There’s one thing you may have been doing correctly from the start: blogging. Blogging is great, but blogging with properly set up SEO plugin can bring more truffic to your website. Configuring your SEO plugin correctly is a step in the right direction — but it's only the first step! Optimizing your content for specific keywords based on SEO analysis can do wonders in attracting your ideal prospective customers, engaging them, and converting them into buyers.
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Tools to automate your business
Selecting the best business management tools for your small business becomes super-complex when you add in one factor: integration. You see, management tools are supposed to automate tasks and save you time however, making your mix of solutions work together can suck that time right back up and turn all your effort into a wash.
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Social Media Goals.
Social media isn’t only a marketing tool, it can affect almost every area of a business. Social media is a key channel for brand awareness, engagement, lead generation, customer support and much more. Social media can boost your search engine rankings.
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WP Engine. Does it really make a difference?
High up-times, massive scalability and bulletproof security, best-in-class customer service and many WordPress-friendly features make WP Engine worthy of hosting your WordPress site. WP Engine’s environment is customized to provide the best performance, stability, functionality and security.
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How to Speed Up Your Website – and Improve Conversion
Why Decreasing Page Load Time Can Drastically Increase Conversions. Can the speed of your website really have that much of an effect on your sales? Even if your site isn’t loading too slowly, can it still be improved? And how does Google factor into all of this? You might be surprised.
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Responsive website
Responsive website design is not just about mobile. Responsive design is about being able to access a website that can be viewed from any device, with any size screen. Why should your website be mobile responsive? Simply because that’s where your audience is. The Web is becoming more accessible by portable and wireless devices.
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WordPresss core, plugins and theme updates
Most WordPress websites are hacked due to outdated versions of plugins, themes and of cause WordPress core itself. Updating WordPress sites is important for security and compatibility reasons. Plugin vulnerabilities are the easiest way for hackers to gain access to your website. ...
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The Importance of a Great Website Design
The visual language of a website design impresses a visitor far beyond their first glimpse. The design of your website is more important for conversions than you can image. You can implement any conversion boosting tactic in the world, but it will work 100% more efficient if you have modern web design. Design is a great converting tool. Design is marketing. Design is your product and how it works.
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Social Media Management Tools
Keeping up with your social media marketing programs can be tough. Instead of having to go to each channel to monitor activity and publish posts, free up some time by using a social monitoring and management tool. We've created a list of the most popular and effective tools social media management tools to streamline and consolidate your social media marketing efforts.
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Moving from Etsy to Shopify.
Once your own etsy shop business has grown, and you are ready to make the leap into setting up a shop on your own domain shopify_logo(www.yourshop.com, not www.etsy.com), where should you go? Why to move from Etsy to Shopify? What are the advantages? .....
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A Step-by-Step guide to launching a business
A Step-by-Step guide to launching a business Step 1. Create a logo Step 2. Build a website Step 3. Develop a social media campaign Step 4. Connect more with SEO optimized web stie.
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Google + business local page
Google local page is everything for local business. Google Maps marketing is one of the most powerful tools small businesses can use to bring in more customers. A Google local Page connects to your website, your YouTube channel, Google Analytics, Webmaster Tools, Local Search (for local businesses), Gmail. Sometimes you don't even know that Google + page already exist. Google might have automatically created Google + page when you set up YouTube channel or based on information from an old Google Places page or from references to your business found on 3rd party websites.
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All-In-One, Small Business Marketing Solution
More small businesses are willing to outsource tasks these days because technology is advancing at an increased rate, and it is becoming hard to adopt to the new trends. Outsourcing is easy and most of the time it is not a problem to find extremely qualified professionals such as marketing specialists, graphic designers, consultants, IT specialists, programmers, web designers, SEO experts. On the other hand, it becomes difficult to manage people and most importantly you risk to losing control of your business.
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WordPress Themes
Whether you're a professional WordPress designer or you've just heard about WordPress, you're probably asking yourself, "what's the fastest way to create a website?".
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Keywords
What phrases do I want to rank on? What do I want potential visitors to type in a search engine to find me? Who is my target audience? Who are my competitors and what sets my business apart from them?
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Social SEO
Social SEO is important for your marketing strategy. If you’re aiming at high search ranking for your business, you must consider setting up social media profiles.
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Fresh content and blogging
The most important part of SEO is the content. Search engines are text based and can’t see pictures, so you need to be mindful of what text you provide on your website. Search engines love new content, so it's a good idea to post a new blog every week.
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Hosting and Domain name
Reliable web hosting is an important part of building a website. And the company you choose to do business wtih is important.
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SEO
SEO (Search Engine Optimization) is the technique of increasing the visibility of a website in a search engine’s “natural” or “organic” (not paid for) search results. So which results are organic?
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WordPress
WordPress started as just a blogging system, but has evolved to be used as a full content management system and so much more, through the thousands of plugins, widgets and themes, and this platform is limited only by your imagination.
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