WEBSITE DESIGN AND SEO ARE INTRINSICALLY LINKED. Competition research, keyword research, a well-structured website, it’s load speed, navigation, the number of web pages is all important aspects to consider during the website design and redesign process. Sites designed without SEO in mind can cause ranking issues down the line.

A.I.D.A. acronym stands for awareness, interest, desire and action. The AIDA model describes the four stages a consumer needs to go through to become a customer. During these four stages, your content will ideally attract attention to your brand, generate interest in your product or service, stimulate a desire for it, and spur action to...

How well is your website ranking in Google? 75% of users never go past the first page of search results. If your content isn’t there, you’re missing out. Effective organic search engine optimization will get it ranking higher. Need some pointers? Keep reading to discover more.

Many web hosting companies now include a domain name in their hosting package. This makes it seem like domain names are equivalent to websites running on them. These are two different services. A website doesn’t technically have to have a domain name. That being said, you’d be much better off...

WordPress is the best content management system (CMS) available today. This software allows you to easily create, edit, manage and publish content on your website without having to learn any programming at all. Converting the static HTML website into dynamic WordPress platform provides a number of benefits.

A hacked WordPress site can cause serious damage to your business revenue and reputation. Hackers can steal user information, passwords, install malicious software, and can even distribute malware to your users.  If your website is a business, then consider to invest  into your WordPress website security.

With the rise of the internet and online shopping, more people than ever before are starting their own online business. If you run a WordPress blog/website you can easily Transform it into an online store with WooCommerce. The WooCommerce plugin has let thousands of blogs add an e-commerce store, thereby monetizing their...

WordPress works just fine on its own, but you need plugins if you want to add extra features and functionality. Choosing the right plugins can play a large role in its success. Is it possible to install too many plugins? And if so, how many is too many? What kind...

The benefit of using an SSL certificate is that it offers encrypted protection during the online transfer of sensitive information. In addition to the security offered by HTTPS  there are additional SEO benefits for marketers to take advantage of. The advice is this: Make the switch to HTTPS  is reasonable for...

For a website redesign (or realign) to be effective, it must stem from the understanding of what does and what doesn’t work on the current website, and how user needs have changed since the last redesign. In most cases, it is sufficient to make minor changes in the user interface....

The popular content management system as WordPress is easy to learn and supports full customization. That means that just about anyone can learn to use WordPress. We created a list of WP courses to help you learn to Build WordPress Websites and Blogs from Scratch.

Google search engine results pages (SERPs) often display local maps listings based on users’ location and keyword search. That is why it’s of great importance that your business is listed there!

There’s one thing you may have been doing correctly from the start: blogging. Blogging is great, but blogging with properly set up SEO plugin can bring more truffic to your website. So probably you heard that WordPress SEO by Yoast is a best free SEO plugin for WordPress. Most of...

Selecting the best business management tools for your small business becomes super-complex when you add in one factor: integration. You see, management tools are supposed to automate tasks and save you time however, making your mix of solutions work together can suck that time right back up and turn all...

Social media isn’t only a marketing tool, it can affect almost every area of a business. Social media is a key channel for brand awareness, engagement, lead generation, customer support and much more. Social media can boost your search engine rankings.

High up-times, massive scalability and bulletproof security, best-in-class customer service and many WordPress-friendly features make WP Engine worthy of hosting your WordPress site. WP Engine’s environment is customized to provide the best performance, stability, functionality and security.

Why Decreasing Page Load Time Can Drastically Increase Conversions. Can the speed of your website really have that much of an effect on your sales? Even if your site isn’t loading too slowly, can it still be improved? And how does Google factor into all of this? You might be...

Responsive website design is not just about mobile. Responsive design is about being able to access a website that can be viewed from any device, with any size screen. Why should your website be mobile responsive? Simply because that’s where your audience is. The Web is becoming more accessible by...